Franchise North America
 
Business Type: Cellular Phones
Industry: Retail
Minimum Cash Requirement: $60k
Total Start-up Investment (cash plus financing): $400k
Minimum Net Worth: $100k
Business Location: Store Front
Market Class: Business to Consumer/Business to Business
Business Model: Owner-Operator/Multi-Owner/Master/Absentee Investor

Concept Description

This wireless electronics retailer continues to develop a very unique and innovative structure for marketing cell phones and satellite TV. In the past, cellular phones could only be purchased from single brand stores or large chain stores.  This concept has created an ideal alternative, which focuses on:

  • Multiple carrier stores
  • Expert customer service
  • Knowledgeable Wireless Experts
  • Competitive pricing
  • The largest selection of cellular phones, satellite systems and accessories in the industry.

The franchise concept caters to their customers through many innovative programs such as referral credits, volume purchase discounts, and much more.

Competitive Landscape

This franchise concept is different than other wireless retailers as most cellular stores offer single carrier services. Less than 10% of wireless retailers offer more than three carriers to customers. This business is in the top 2% of all wireless retail stores with five carriers and two satellite providers.

This concept provides wireless experts that are knowledgeable with all carrier products and services, superior customer service and a variety of carriers in a comfortable, convenient and professional shopping atmosphere. Customers want to shop the leader - a company that has a proven record with thousands of customers across the nation. The concept represents almost every carrier, including:, Nextel, Sprint, T-Mobile, Verizon, Cingular, Dish Network and Direct TV and some regional carriers.

One of our most valuable assets is their relationships with their carriers. This allows them to expand nationally on a non-exclusive basis. With their intense purchasing power; they are able to compensate the franchisee greater than if they were to deal with the carriers directly.

What differentiates this concept from big box retailers and mom and pop stores are their unique systems, carrier relations, excellent locations, customer service and highly trained wireless experts.

Owner Profile

The ideal owner has:

  • Ability to sell aggressively (sales experience preferred),
  • Excellent communications skills (customer service experience is helpful),
  • Proven ability to lead employees (experience in leadership roles in work or social settings),
  • Motivated/driven (willing to work a minimum of 60 hours per week),
  • Business savvy (management or business owner experience), and
  • Skills to be organized

If this business looks to be a fit for you and if you are serious about self-employment and finding a company that matches your "ideal model," please click below and fill out the contact form to have one of our industry experts to help you identify one of our "pre-screened" companies that fit your unique skills and lifestyle goals.

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